The continuous coverage requirement associated with the COVID-19 pandemic has finally ended. During the pandemic, Medicaid and CHIP enrollment grew by 23.3 million, to nearly 95 million from February 2020 to the end of March 2023. Whether partial dual or full Medicaid, we know that as many as 15 million of all Medicaid members are going to lose benefits due to failure to comply with administrative requirements for renewal. Topics discussed include:
• Improving member engagement, while driving brand awareness and loyalty through community assistance programs
• Ramping up social care while ramping down continuous coverage via multi-channel communications
• Gaining a holistic understanding of members by identifying and documenting solutions and other health equity data elements
BeneLynk is a national Social Determinants of Health vendor for managed care companies. We engage members to understand and document SDoH challenges and to provide professional advocacy to access benefits. BeneLynk helps to remove barriers to allow members to live their healthiest lives.